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Chris Brogan is a content media strategist, New York Times Best Selling Author, blogger and journalist. Brogan’s book, Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust (2009), written with Julien Smith, became a New York Times bestseller, and hit the Wall Street Journal bestseller list (#8), and the Amazon top 100 list (#30). Brogan’s second book was Social Media 101: Tactics and Tips to Develop Your Business Online (2010). His other titles include Google+ for Business and The Impact Equation (co-authored by Julien Smith). In this mini-episode we discuss content strategy, how to employ marketing and social media effectively and using service to benefit others. We also […]